Trel B

Thursday, June 28, 2007

Unit 1 - Ag Ext

DEar bloggers,
please read the whole unit. we shall have a quick evaluation on Wed/Fri (whichever is applicable to you, depending on your section. We shall discuss this unit after the evaluation. Thanks for visiting.

Trel B





UNIT 1
AGRICULTURAL DEVELOPMENT


UNDERSTANDING AGRICULTURAL DEVELOPMENT

What is development?
There are so many theories, many definitions and measures of development. To quote some of them, hereunder are some definitions of what development means:
“ In order to determine whether a society is developing, one must go beyond criteria based on indices of per capita income (which, expressed in statistical form, are misleading) as well as those which concentrate on the study of gross income. The basic, elementary criterion is whether or not the society is a “being for itself”, i.e., its political, economic and cultural decision-making power is located within.” -Paulo Freire

“…it should be need oriented, geared to meeting both material and non material human needs; endogenous, stemming fro the heart of each society; self-reliant, implying that each society relies primarily on its own strength and resources; ecologically sound, utilizing rationally the resources of the biosphere; and based on structural transformation as an integrated whole. The direction of this structural transformation is indicated by the normative content of the other four points. This implies that there is no universal path to development. Every society must find its own strategy.”

In the 60s, the most accurate measure of the development was the gross national product (GNP), the total money value of the goods and services produced by a country in a given year. In the 70s, the term assumed a deeper meaning. Development was no longer measured by the GNP but on the improvement of the quality of life of the individual. The person himself or herself, therefore, has become the yardsticks.

There is no universal, fixed definition of development because it is relative, multi-dimensional, and process oriented.


SOME DEVELOPMENT THEORIES:

1) Growth Theories
a) Balanced Growth Theory- proposes a strategy wherein a country’s development will receive a big push provided agriculture and industry sectors receive equal shares of investment
b) Unbalanced Growth Theory - includes the following theories:
b.1 Deliberate unbalancing theory - involves the prioritization of two sectors (agriculture and industry). One sector receives greater portion of investments. As this sector develops, the effects spill out to other sectors, thus development still occurs
b.2 Capital accumulation theory involves the utilization of the unlimited supplies of labor found in agriculture sector. The assumption here is that once the unlimited supplies of labor are used, development occurs. However, this theory occurs only in the capitalist (industrial sector of society)
b.3 Growth through savings and investment theory-states that every economy must save a certain proportion of its national income if only to replace wornout capital goods. The latter includes buildings, equipment and materials. However, to grow, a country needs new investments representing net additions to the capital stock
c) Structural Theories
a) Dependency theory- views developing countries as being beset by institutional and structural rigidities and caught up in a dependent and dominant relationship with rich nations. The development of a dependent country is conditioned by the powerful country with which the former is attached
b) Developmentalism theory-it is basically welfare-oriented. It believes that the major goal of development is human welfare. It opts for structural reforms that are equity-oriented or redistributive


APPROACHES TO DEVELOPMENT:

1. Welfare – spontaneous response to manifestation of poverty usually done by the rich, commonly referred to as “dole-out” by solving the problem and by filling the gap. Basic needs are minimum requirements essential for decent human existence, including items of private consumption and socially provided services

2. Modernization (project) – introduces all resources lacking in the community (e.g. capital, technology, infrastructure, etc.)

3. Ethical – treats a person as the end of the development process and not the means to the end it is also known as “humanism approach” that aims to provide all men the opportunity to live full human lives

4. Liberationist – empowering the poor and the marginalized to break away from unjust structure/system so that they can pursue their interests. It is also known as “conscientization” which is the state of the problems affecting oneself and the society (reflection) and working towards solving such problems collectively with others (action)

In 1973, the Development Academy of the Philippines listed the following development indeces, each is measurable and quantitative:
1. health and nutrition
2. education and skills
3. income and consumption
4. employment
5. capital and non-human resources
6. housing, utilities and environment
7. public safety and justice
8. social mobility
9. political values




What is Agricultural development?

Ø The process of making fuller and more rational use of agricultural resources of a country (or of an area) with special reference to improving the efficiency of agriculture and level of the agricultural population
Ø An intentional change of an agricultural system, which is considered desirable by people. This could be affected by:
v Change in access to productive resources
v Change in technology
v Change in interrelationships between persons and institutions
v Change in environment such as demand for a certain commodity produced in the area and the price relations
v Active intervention by an agency from outside

Among the changes in agriculture are the evolving technologies of modern agriculture and sustainable agriculture

Features of Modern Agriculture:
1. Dynamic society that welcomes innovation and change
2. Highly productive and competitive because it uses modern production and management technology
3. Manned by an enterprising tiller who exercises hi or her right to choose what technology to apply, what crops to raise and when, and to whom to sell his or her product to get the highest returns.


COMPONENTS OF AGRICULTURAL DEVELOPMENT
Component Elements Essentials Accelerators PRODUCTION Farm Prod'n incentives Prod'nCredit
Farmer Constantly changing
Farm business Technologies
MARKETING Demands for Market performance
products Transportation
Market system
Confidence in the
market systems
SUPPLY Quality Prod'n incentives Prodn credit
Availability & Educn for dev't
accessibility
Technical
effectiveness
GOVERNANCE Quality control Prod'n incentives Group actions
Law and order by farmers
Activity regulation Improving and
expanding
agric'l lands
Nat'l planning
for agric'l
dev’t.
RESEARCH Identification & Availability of Nat'l planning
location of supplies for reg'l devt
researchers to and equipment
undertake Constantly changing
Location, technology
organization and Personal Competence
administration
of research
stations
EDUCATION Demand for Constantly changing Nat'l EXTENSION extension science, Technologies Planning
training, & skills for agric
dev
Educn for
dev
SUSTAINABLE AGRICULTURE

Framework And Dimensions

Ecologically and Environmentally Sound
-biodiversity (where a diverse host of creatures live with other species promotion to multiple varieties/cropping, crop rotation, integration, genetic conservation, alternative/ecological pest management, use of natural pesticides/biological control/ water management/multiple cropping/locally adapted seeds, diversifies integrated farming systems)

Economically Viable (hidden costs on health, soil, water, environment)

Socially Just and Humane
- respects human dignity
- equitable
- land to till
- access to services
- intergenerational equity
- consumers’ rights on toxic free products
- fair trading
- farmers’ control on production inputs

Culturally Sensitive and Appropriate
- respects traditions, values, beliefs and culture of people
- indigenous knowledge
- local knowledge
- sharing of resources/knowledge
- local communication systems (participatory extension)

Appropriate Technology
- location specific (crop, climate, soils, management, market, pests/diseases, etc.)
- participatory research
- affordability

Grounded in Holistic Science
- integrative of local/indigenous knowledge, non-reductionist
- values in farming
- respect on the integrity of creation
- spiritual dimension

Total Human Development
- capacity
- confidence
- analytical ability
- head, mind, heart and body





Sustainability Concerns and Issue:

· SURVIVAL - Main requirement is sufficient food and the means to achieve this is Agriculture
· ECOLOGICALLY ACCEPTABLE PRODUCTION - Where everything removed is replaced so as not to harm ecological system
· THRIVING ECONOMIC AND SOCIAL ORDER - With production structures and relationships which ensure a fair distribution of income, power, and opportunities, providing basis for social peace
· LONG-TERM CARRYING CAPACITY OF REGIONS – Where there is no negative impact on the environment.


COUNTRY EXPERIENCES
TECHNOLOGY

Definition

A Science applied to practical purposes; means and methods employed in the production or manufacture of an output; innovations (science is an objective, accurate, systematic analysis of a determine body of empirical data to discover recurring relationships between phenomena)



Categories of Technology

1. component technology – refers to specific cultural techniques in the management/production of crops, livestock, fishery, etc.
2. package of technology (POT) – refers to the combination of all necessary component technologies for production or postproduction activities

Types of Technology

1. product – some technologies take the form of physical goods
2. process – non-tangibles; may refer to a “system” for doing things ( e.g. , models, strategies, etc.)
3. service – provide the complementary activities/services to enhance existing programs/policies of the government
4. information – simply information or significant findings

The Technology Development Process

1. technology generation – scientific and experimental stage

2. technology verification – met the following criteria:
· conducted in farmers ‘ fields
· tested for 2 seasons in TG trials
· shown economic and technical feasibility

3. technology adaptation – met the following criteria:
· only a component of techno conducted in farmers’ field or station
· tested for TG
· good potential for economic feasibility/good potential for acceptance by farmers &
· commercial producers

4. technology dissemination – met the following criteria:
§ general adaptability
§ economic profitability
§ social acceptability
§ potential availability of support services

5. technology commercialization – technologies that have successfully passed the piloting stage or criteria for piloting

Criteria for Selecting Technologies

1. Technical feasibility/General Adaptability
2. Economic Viability
3. Social Acceptability
4. Environmental Soundness
5. Potential Availability of Support Services



AGRICULTURE LAWS

Republic Act 3639 - The Bureau of Plant Industry (BPI) was created to take over the tasks
on plant research on crop production. Strengthened by Act No. 4007 also known as
Reorganization Law of 1932

Executive Order 216 - Farm Operation division was created to plan and program research
utilization and assignment of arm machinery, to introduce effective farm crop practices
and to provide assistance inefficient management to the bureau’s farm

EO 116 - Placing BPI as staff bureau under the production Group

Presidential Decree 1433 - The plant Quarantine Law
- Plant Quarantine being an activity necessary in crop protection specifically mandates BPI to “prevent the introduction of exotic pests in the country and prevent further spread of plant pests already existing from infested to pest-free areas and to enforce phytosanitary measures for the export of plants, plant product and related articles.

RA 7308 - The National Seed Industry development Act
- Cognizant of the BPI roles in the development of the seen industry and it inherent function for seed and plant material certification, the Act strengthens the Seed Quality Control Section to become the National Seed Quality Control Service and given control supervision over existing field inspections and control services and seed testing laboratories and those which shall have to be established

RA 6657 - Comprehensive Agrarian Reform Law of 1988
- (An act to promote a more equitable distribution and ownership of land with due regard
to the rights of landowners to just compensation and to the ecological needs of the
nation)

RA 7900 - High Value Crops Development Act of 1995
- (An act to promote the production, processing, marketing and distribution of high-
valued crops)

RA 8435 - Agriculture and Fisheries Modernization Act of 1997
-(An act prescribing urgent related measures to modernize the agriculture and fisheries
sectors of the country to enhance profitability and prepare said sectors for the
challenges of globalization)

RA 7394 - Consumer Act of 1992
-This act reiterates BPI functions by specifically mandating BPI to ensure safe supply of
fresh agricultural crops, and improve the quality of local fresh agricultural crops and
promotes its export

RA 7607 - Magna Carta for Small Farmers
- Recognizing BPI expertise and inherent functions pesticides residue analysis and pesticide formulation, seed production and certification, research, technology transfer and crop protection

AGRIC LAWS: DA Memos/AOs

MO No. 02 (13 February 06) Temporary Ban on the Importation of Domestic and Wild Birds and their Products Including Poultry Meat, Day Old Chicks, Eggs and Semen Originating from Nigeria
-03 (10 Feb 06) Iraq
-04 (21 Feb 06) India and Egypt
-05 (21 Feb 06) Italy and Greece
-06 (21 Feb 06) Bulgaria, Slovenia and Azerbaijan
-07 (22 Feb 06) Germany
-08 (22 Feb 06) France
-09 (01 Mar 06) France
-10 (02 Mar 06) Turkey and Egypt
-13 (20 Mar 06) Albania, Cameroon, Denmark, Myanmar, Serbia and Montenegro, Poland and Switzerland
-15 (24 Mar 2006) Afghanistan, Georgia, Hungary, Iran, Israel, Niger, Slovakia and Sweden
-16 (10 Apr 2006) United Kingdom

MO No. 12 (03 March 2006)
Temporary Ban on the Importation of FMD-Susceptible Animals, their Products and By-Products Originating from Argentina

AO No. 5 (07 March 2006) Delineation in the Registration of Animal Feeds and Veterinary Drugs and Products

AO 06 (18 April 2006) Guidelines on the Production, Regulation, Promotion, Procurement and Distribution of Seeds and Planting Materials

Labels:

Tuesday, June 19, 2007

Apologies

Dear AgExt students in the B section:
I. My apologies - deep, apologies. As posted/announced, please read the following:
1. course outline
2. notes on national situationer
3. introduction to development

numbers 2 and 3 above are the same notes that i used for my devcom students last semester. they still apply these days that's why i want you to read the same. just disregard the other postings (they were intended for my devcom students - of course, if you find them helpful, then by all means, go ahead and tread them as well)

II. Assignment #1
1. get data from the town where you come from:
a) total population of the whole town; total population of your barangay/sitio in that town
b) total agricultural land area of your barangay/sitiop where you come from (if applicable)
c) major crops planted and their corresponding harvest production/volume level
2. using the data in number 1, write your analysis of the figures
3. write your assignment on a 1/2 page of yellow pad and submit it on Wednesday, 27 June,
8:00 a.m.! of course, there'd be no second time to an honest mistake!!!


see you then.... happy reading

Monday, June 18, 2007

AgExt Course Outline for Sections A&B

AGRICULTURAL EXTENSION
AND COMMUNICATION (AgExt 51)Estrella E. Taco - Borja
Development Communication Department
Xavier University College of Agriculture
Sem 1, SY 07 - 08

Course Description:
This course is designed for all plain BS Agriculture students as well as those enrolled in the BS Food Technology and BS Agricultural Engineering programs.

Entry Competency:
Since this course is offered in the third year or fourth year curricula of the various departments, it is expected that the students who would enroll in this course have had basic knowledge on basic agriculture concepts and certain agriculture technology. Their basic knowledge would be used as points of entry and as specific examples as regards the application of various extension and communication methods and techniques.

General Objectives:
A. Cognitive
· Discuss the principles and practices of agricultural extension and communication and their relevance to sustainable agriculture and development
· Identify various extension and communication methods and approaches
B Affective
· Appreciate the nuances in handling and communicating with various audiences
· Show concern to issues related to agriculture and the development of the farming workforce/sector
Psychomotor
· Demonstrate selected extension methods through classroom or field activities


COURSE OUTLINE:

UNIT 1 : THE CONTEXT OF EXTENSION
Specific Objectives: At the end of the unit, the students are able
1. To contextualize discussions on agricultural extension through an analysis of local, national and agricultural situation;
2. To present basic development theories and approaches;
3. To explain basic concepts in agriculture and agricultural development;
4. To trace the development of agriculture over the years, with focus on the Philippines; and,
5. To identify basic agricultural laws
Coverage:
A Phil. Population and Agricultural Production
B Development Theories, Approaches
C Agriculture Modernization and Development
D Sustainable Agriculture and Development
E Agricultural Laws; DA EOs/Memos

UNIT 2 : AGRICULTURAL EXTENSION: AN INTERVENTION FOR SUSTAINABLE DEVELOPMENT
Specific Objectives: At the end of the unit, the students are able
1. To trace the history of agricultural extension; and,
2. To explain the basic concepts of extension: definition, philosophy, goals, objectives and types of extension.
Coverage:
A Historical Antecedents of Agricultural Extension
a.1 Extension in Europe and in the USA
a.2 Extension in the Philippine Setting
B Extension Defined
b.1 Philosophy
1 educational process
2 democratic process
3 indigenous knowledge
4 continuous process
b.2 Goals and Objectives
1 intermediation/mediation
2 teach people
3 research & mobilization
4 local leadership identification
5 establishment of structure/institutions
b.3 Types of Extension
1 Informative extension
2 Emancipatory extension
3 Formative extension
4 Persuasive extension

UNIT 3 : PRACTICE OF AGRICULTURAL EXTENSION
Specific Objectives: At the end of the unit, the students are able
1. To identify the roles and functions of the extension worker;
2. To enumerate the principles and approaches of extension;
3. To identify the various extension teaching methods, techniques and approaches;
4. To appreciate the indispensable role of communication in extension;
5. To explain the process of diffusion and adoption, teaching adults;
6. To illustrate the cycle of a development program; and,
7. To discuss and reflect on the extension experiences of the country.
Coverage:
A Roles and Functions of Extension Worker
a1 Enabler
a2 Educator
a3 Mediator
a4 Farmer aid
a5 Facilitator
B Principles
b2 Communication and education
b3 Accountability to client
b4 Works with rural people
b5 Two-way process linkage
b6 Cooperates with other agencies
b7 Different target groups
b8 Developing rural leadership
C Changes and Challenges in Extension
Changes:
c1 client-orientation
c2 electronic information
c3 participation
c4 unified extension service
Challenges:
c1 status of extension
c2 pre-service education
c3 extension policy
c4 extension after decentralization
c5 impact assessment
c6 globalization
c7 linkages
c8 techno transfer focus
c9 info techno in extension
c10 participation and pluralism
D Models of Technology Transfer
d1 top-down
d2 feedback technology transfer
d3 modified FTT
d4 farmer-back-to-farmer
d5 farmer first
d6 beyond the farmer first
E The Extension Delivery System
e1 research
e2 change
e3 client
F Extension Teaching Methods and Techniques
1. Categories:
f1 individual
-farm and home visits
-office calls
-informal contacts
-model farmer
-individual talk
-personal letter
f2 group
-farmers’ class/seminar
-lecture/discussion
-role play
-farm demo
-campaign
-tours/excursions/field trips
-exhibits/displays
-popular theater
-puppetry
-group discussion
-group meeting
f3 mass
-campaign
-print media (leaflets, brochures, newspaper, etc.)
-broadcast-based
-indigenous folk media
-modern info techno
2. Factors in the choice of a method
a. Learning objectives and subject matter
b. Philosophy of learning and learners
c. Competence of extension worker
d. Learning environment
E Approaches in Extension
e1 Mass: Farming System Development
e2 Commodity
e3 Area: Scheme
e4 Team:
1 Target Category
2 Functional Group
3 Farmers’ Organization
e5 Individual
1 Project
e6 Integrated
1 General
2 Technical Change
e7 Training and Visit System
e8 Cost-Sharing Approach
e9 Participatory Agricultural Extension Approach
e10 Educational Institution Approach

UNIT 4 : COMMUNICATION IN EXTENSION
Specific Objectives: At the end of the session, the students are able
1. To explain the basic concepts in communication;
2. To appreciate the indispensable role of communication in extension;
3. To explain the process of diffusion and adoption; and,
4. To distinguish adult learning from conventional classroom/academic learning.
Coverage:
A Definition
a1 Communication Process
a2 Forms of Communication
a3 Barriers of Communication
a4 Audio-Visual Aids in Extension

B Stages in the Adoption-Rejection Process
a. Awareness
b. Interest
c. Evaluation
d. Trial
e. Adoption-Rejection
C Adopter categories
a. Innovators
b. Early adopters
c. Early majority
d. Late majority
e. Laggards
D Problems and issues in adoption
a. Attributes of technology
a.1 Relative advantage
a.2 Complexity
a.3 Compatibility
a.4 Trialability
a.5 Observability
b. Technology development process
c. Technology dissemination

E Adult Learning and Adult Teaching
a. Principles of Adult teaching and learning
b. Characteristics of adults
c. Knowledge and learning
d. Teaching-Learning models

UNIT 5 : PROGRAM PLANNING, MONITORING & EVALUATION
Specific Objectives: At the end of the session, the students are able
1. To illustrate the cycle of a development program; and,
2. To appreciate the value of program planning, monitoring, and evaluation
Coverage:
A. Definition
B. Features of Sound Planning
C. Planning Process
D. M&E in Extension

UNIT 6 : COMMUNITY ORGANIZATION
Specific Objectives: At the end of the session, the students are able to
1. Describe the concept and process of community organization;
2. Relate the relevance of CO as a tool in agricultural extension
A. Definition
B. Stages and Process
C. Principles
D. Practical Tips


LEARNING METHODOLOGIES:

During the semester, students shall be exposed to various learning methodologies, such as:
1. lecture-discussion
2. e-based interaction through the blog
3. on-site lectures (possibly in cooperation with the Department of Agriculture and NGOs)
4. field demonstration
5. library work and web-based materials
6. field/office interviews


GRADING SYSTEM/REQUIREMENTS:
1. Term examinations - Mid-term and final examinations (100 points each) = 200 points
2. Quizzes – announced or unannounced (total of 50 points) = 50
4. Participation in demonstration day (from preparation to dry run to final presentation) =200
5. Assignments – 5 assignments with a total of 50 points = 50

Total =500 points
Computation shall be based on the total points earned by a student (maximum of 500 points), no percent conversion needed, with a 60% passing score, students should be able to compute the letter grade equivalent.





References:
Adhikarya, Romy. 1994. Strategic Extension Campaign: A Participatory-Oriented Method of Agricultural
Extension. FAO of the UN, Rome
Battad, Teodora, et. al. 2003. Agricultural Extension. Grandwater Publications, Makati City, Phils.
Cernea, Michael, et. al. (eds.). 1983. Agricultural Extension by Training and Visit: The Asian Experience. International Bank for Reconstruction and Development, World Bank, Washington
Chambers, Robert. 1983. Rural Development: Putting the Last First. Butler and Tanner, Ltd., London.
Ettington, Julius. 1989. The Winning Trainer (2nd ed.) Gull Publishing House, Texas
Kwiatskowsky, Lynn. 1999. Struggling with Development: The Politics of Hunger, Ateneo de Manila Press, Q.C.
Mosher, A.T. 1978. An Introduction to Agricultural Extension. Singapore University Press for Agric. Dev’t Council
Ongkoko, Ila and Alexander Flor. 2003. Introduction to Development Communication. SEAMEO SEARCA and the UP
Open University, College, Los Baños, Laguna
Swanson, Burton, et.a. (eds.). 1997. Improving Agricultural Extension: A Reference Manual. FAO of the UN, Rome
Van den Ban, A.W. and H.S. Hawkins. 1996. Agricultural Extension (2nd ed). Blackwell Science Lts., Great Britain

and web-based materials – to be announced